Kate and Briggs: There's no such thing as a free lunch...
Written by Anthony Demangone
One of these days, I need to write down some life lessons for Kate and Briggs. When they leave for college (both on scholarship, mind you), I'll hand them an envelope. Â Inside, there'd be some life lessons to share how the world works. At least from my point of view. Â
It will annoy them to no end, but it will make me feel better. Â I'm OK with that.Â
Near the top of the list would be this: There's no such thing as a free lunch.Â
You want to be a top-level athlete? Â You're going to have to spend time in the gym and forego late-night parties so that you can train the next morning.Â
You want your business to grow? Â You'll deal with the headaches of growth, which are often overlooked by those fixated by the thought that bigger is better.Â
You want to turn around an organization? Â You'll need many tough conversations and even more tough decisions. Â And "tough" is probably not strong enough a word.
For every action, there's an opposite reaction.  I'm not sure it is always an equal reaction.  But this much is true - any time you push in a new direction in your life, something else will push back.Â
Given this "rule" of life, it might be tempting to stand still. Â To maintain the status quo. Â To refrain from rocking the boat.
Ah, be careful, Kate and Briggs.Â
There's no free lunch there either. Â
You want to stand still in life? Â You'll miss much of its beauty and opportunities.
You want to maintain the status quo? Â You'll rack up lost opportunity costs.Â
You want to refrain from rocking the boat? That boat will never tip over, but it won't be much of a ride.Â
So, it sounds like you're stuck between a rock and a hard place, eh? Â Push forward, and prepare to face the headwinds. Â Stand still, and you risk being lapped and becoming irrelevant.Â
Not so.Â
The key is to know what you want out of life. Â What you want your business to be. Â What you truly want to accomplish. Â And let me be clear - you really have to know what you want. Â With surgical precision.
Once you know that, the rest is easy.Â
Once you know that, you'll happily pay the price for that lunch.Â
 ***
Speaking of Briggs, we stumbled upon some trail magic recently.
You may recall that I wrote about Gene Kranz, and the leadership lessons from Apollo 13.  Briggs and I were at the Smithsonian Air and Space museum when we stumbled upon the iconic vest that Mr. Kranz wore during the crisis. Â
Briggs has no idea why he's pointing at a vest. Â I'll be sure to fill him in on the details. Maybe in that letter before college...